Demographic Data on Click-and-Collect Users by Age
As the e-commerce landscape continues to evolve, understanding the demographic makeup of click-and-collect users by age is crucial for businesses to tailor their services and offerings to meet the needs of their target audience.
Age Distribution for Non-Users of Online Shopping

According to a recent study, a significant portion of non-users of online shopping are aged 65 and above. This demographic is often characterized by a lack of familiarity with online shopping platforms and a preference for traditional brick-and-mortar stores.
E-commerce Users by Age Group in Millions

On the other hand, a study by Professor Fahim Akhter reveals that e-commerce users are predominantly aged 25-44, with a significant portion of users falling within the 18-24 age range. This demographic is often characterized by a high level of comfort with online shopping platforms and a willingness to adopt new technologies.
Focus Group Demographic Information (Online Shoppers) – Age

When examining the demographic makeup of online shoppers, a focus group study by Alicia Weber-Snyman reveals that a significant portion of online shoppers are aged 25-34, with a smaller but still notable portion of users falling within the 18-24 age range. This demographic is often characterized by a high level of comfort with online shopping platforms and a willingness to adopt new technologies.
As businesses continue to invest in click-and-collect services, it is essential to consider the demographic makeup of their target audience. By understanding the age distribution of click-and-collect users, businesses can tailor their services and offerings to meet the needs of their target audience, ultimately driving increased customer satisfaction and loyalty.